Last Updated 09/15/2001

PediatricSurgery.org Advertising Policy

 

Support for this Web site will be clearly identified, including the identities of commercial and non-commercial organisations that have contributed funding, services or material for the site.

There are currently no paid endorsements or outside sources of funding.  The site is personally funded by the editor.

PediatricSurgery.org will accept business relationships with companies who pay us to place advertisements or product and service offers on our Web site. We will use the revenue from these relationships to help offset the costs of developing quality consumer health information.  We also use Web development tools that companies such as everyone.net and pollit.com offer for free in exchange for advertising space.  You will see their logos throughout the site.

Advertisements Clearly Identified

We believe it is important for you to be able to distinguish advertisements and offers from PediatricSurgery.org's consumer health information. For this reason, all advertisements and sponsorship acknowledgements are separated from our consumer health information. Each is clearly labeled, for example, with the word "Advertisement" running along the top or the side of the box in which the advertisement or sponsorship acknowledgement appears.

Information marked "Advertisement" on PediatricSurgery.org may include advertisements and offers from third parties as well as "in-house" advertisements that will link you to other sites or to consumer health information we wish to highlight.

Clicking On Advertisements

If you click on a third-party advertisement, you will be leaving PediatricSurgery.org and will be directed to the advertiser's site. Be aware that PediatricSurgery.org has no control over the practices of other Web sites. Your computer may receive cookies from other sites and you will not be protected by PediatricSurgery.org's security and privacy policies.

At times, when you click on an advertisement, a box will pop up asking you to respond to a survey or poll or answer a question. These boxes are controlled by the advertiser; information you enter into these boxes is submitted to the advertiser, not to PediatricSurgery.org.  This is different from the polls offered directly on the PediatricSurgery.org web site.

Editorial Independence

PediatricSurgery.org maintains absolute editorial independence.  PediatricSurgery.org may receive funding from third parties who pay for the right to advertise their companies and products on our site. This funding supports PediatricSurgery.org's efforts to develop comprehensive and credible consumer health information.  Third parties may pay for the right to sponsor certain areas of information on our site. PediatricSurgery.org may agree to develop information about a certain topic in return for this sponsorship. However, PediatricSurgery.org develops this information in accordance with our editorial policy and practices ; sponsors have no editorial input or influence on the information itself.

Advertisers and sponsors also have no influence over the order of the listing of responses to a search request on our site. We do not allow advertisers or sponsors to purchase priority listings in our search engine.

PediatricSurgery.org Does Not Endorse Products

The appearance of third-party advertisements or sponsorship acknowledgements on PediatricSurgery.org is not a guarantee or an endorsement by PediatricSurgery.org or any of our content partners, product or service or the claims made for the product or service in such advertisement or sponsorship acknowledgement.

Types Of Advertisements Not Accepted

PediatricSurgery.org does not accept advertising that we know either contains false or misleading claims or promotes ineffective or dangerous products. PediatricSurgery.org also does not accept advertising for alcohol, tobacco, firearms or pornography.

Advertisements Are Not Targeted To You

Advertisers and sponsors may target their messages to specific health information categories within our site, but PediatricSurgery.org does not target advertisements to individual users on our site. In other words, we do not use personal information about you to determine which advertisements you will see when you visit our site.

Commissions

PediatricSurgery.org may charge companies directly for the right to place an advertisement on our site. We do not receive commissions on purchases you may make when you leave PediatricSurgery.org to visit the site of a company advertising on PediatricSurgery.org, with the following exceptions: we may receive a commission under certain of our agreements with bookstores and publishers for the sale of books or other literary works through our Web site or from service referrals made to companies supplying Web tools to our site.

Cookies

PediatricSurgery.org does not allow advertisers or sponsors to place cookies in their banners or in their promotional icons. Read more about PediatricSurgery.org's use of cookies and clicking on advertisements.

Sharing Aggregate User Information

PediatricSurgery.org may share aggregated, anonymous statistical information regarding site usage and traffic patterns with our advertisers and sponsors. Information in these aggregated summary reports cannot be linked to you individually. In instances where advertisers or sponsors may receive anonymous, aggregated user information collected on our site, our agreements with them generally provide that the third parties will not use the anonymous, aggregated user information to identify individual users or sell, disclose or provide access to any user information collected on our site that would identify any individual or connect any individual to specific illnesses or conditions.

Updating This Policy

This advertising policy may be revised periodically. When we make significant changes that affect our advertising policies and practices, we will post a notice on the PediatricSurgery.org home page. The most recent changes to the policy will be noted in a different color within the policy. You can click on any of those areas to find information about the change and how it may affect you. You also will be able to access all previous advertising policies through links at the top of this page. We recommend that you read our advertising policy whenever you visit our site in case you missed our notice.